Tokyo, Japan – March 10, 2025
Qingdao CHOHO Industrial Co., Ltd. (CHOHO) and Honda Racing Corporation (HRC) have signed a global racing partnership agreement, officially making CHOHO the official sponsor of HRC's teams for the 2025 FIM Motocross World Championship (MXGP/MX2) and the All-Japan Motocross Championship (JMX). This collaboration marks CHOHO's first deep integration into international top-tier motorsports. CHOHO will leverage its innovative technologies to empower HRC's teams in their pursuit of world championships, opening a new chapter in its global strategy.
MXGP: The Pinnacle of Global Motocross Racing
MXGP (FIM Motocross World Championship), organized by the International Motorcycling Federation (FIM), is regarded as one of the "double peaks" of global motorcycle racing alongside MotoGP. Known for its muddy tracks, extreme jumps, and high-intensity competition, MXGP spans over 20 rounds across five continents, attracting top riders and manufacturers. It is hailed as the "ultimate proving ground for two-wheel off-road racing."
HRC: A Legacy of Racing Excellence
Established in 1982 under Honda Motor Co., Ltd., HRC is dedicated to the development and participation in global top-tier motorcycle racing. With its exceptional technical expertise and rich experience, HRC has claimed numerous world championship titles, embodying Honda's racing spirit.
HRC's Perspective
During the meeting, Mr. Ishikawa, Director of HRC, stated: "The partnership with CHOHO is a significant step in technical collaboration. We look forward to enhancing our team's competitiveness in extreme conditions through their high-performance chain systems, aiming to reach new heights in MXGP."
CHOHO's Vision
Mr. Jin Yumo, Chairman of CHOHO, emphasized: "This collaboration is a key milestone in CHOHO's global strategy. We are not only providing products but also deeply engaging in racing R&D. This demonstrates CHOHO's technical capabilities as a leader in chain system